Your website is set up, looking great and is fully functional with a booking link to encourage online bookings. Well done! The hard work is over now, right? Mmmm not quite…
What Does My Website Look Like on a Mobile Phone?
Have you tried to access your stunning site from a mobile phone’s browser? Yes, it will definitely show up. But chances are it will:
* display pretty horribly on the screen
* possibly not load completely or very slow
* be missing some features that don’t translate well to mobile
The problem is the limited amount of screen space on a mobile device. The phone or tablet will either shrink everything or display it in regular size which will mean you’ll have to scroll up and down and sideways to see any of the information. All in all – not a very user-friendly experience! Read more
Guests checking into your establishment will most certainly also be looking for a fun activity to do in your area while they’re there. As always, NightsBridge makes your life easier by giving your guest a chance to book things to do straight after their confirmed booking with you. All in one easy step with all bookings and availability online.
The best part of it – you EARN COMMISSION
for providing your guests with these activity options – it is a win-win situation. Read more
We previously discussed the importance of guest reviews and also how to respond to negative feedback.
If you are dedicated to putting time and effort into requesting reviews and monitoring the feedback, it could possibly result in a lot more business for your establishment.
Unfortunately it takes up quite a bit of time to keep track of which guest left when, and establishments sometimes forget to ask the guest to review their property after they departed. Which is why NightsBridge’s new automated review request system was born.
Can review requests not happen automatically?
NightsBridge, along with TripAdvisor, now provides you with a service where an e-mail is automatically sent out to any guest that departed from your guest house 7 days ago. This e-mail will thank them for their visit, and request that they review the property and their experience by clicking on a link. Read more
The Knysna Country House website has a Book Online link to NightsBridge on every page of its website
Erik Ekkelkamp and Ypie Kingma from Knysna Country House have been very successful in generating direct online bookings using NightsBridge. We asked Erik and Ypie to share their tips about how they use NightsBridge as a marketing, sales and business management tool. This is what they had to say:
How long have you been using NightsBridge?
We have been using the NightsBridge front desk booking system, online distribution tools as well as the booking link on our website since December 2010. NightsBridge was already installed when we took over our property. Ypie had used NightsBridge at another B&B for four years already.
What have you found to be the best position for the online booking feature on your website?
We have a “Book Online” link on every page of our website. This is located prominently on the right under the main image. We think that it is important that this link is on every page to increase direct online bookings.
Approximately how many channels do you link to via the NightsBridge links manager?
We link to about 30 different channels. Read more
Managing an accommodation establishment is hard work. Between housekeeping, purchasing, financials and customer service you might battle to find time for marketing efforts at all, never mind getting your name into line of sight of the internet-browsing potential client. Of course, various channels are available through which you can do this, but updating and maintaining each of these simply becomes too much to deal with on a daily basis.
One Click provides Global Exposure:
NightsBridge offers you a one-stop shop where you update your details and availability and the system pushes this information through to any channel you are linked to through it. Some of the larger international channels include Expedia, Venere, Hotels.com, Agoda and Booking.com.
Plus there are almost 200 additional channels to choose from, which in turn means your establishment appears to and is immediately bookable by thousands of online travellers.
No more double bookings because you forgot to take a room off a channel.
No more continuous updating of details and availability.
NightsBridge saves you time and money – two very precious assets in your line of work.