Your establishment website probably cost you a lot of money to put in place, and in return it should provide a return on this investment by earning income! We share 5 tips on making your site work harder.
Take a careful look at the first impression your site creates. Who is the site aimed at? Is it overpopulated with search terms for SEO? Remember, it is not Google that will come to stay! Sure you want the search engines to guide people to your site, but visitors will pick up on this and might get irritated by overuse of certain phrases.
Your site should be aimed at getting 3 important factors across in the shortest possible time:
2. Comfort and
3. Value Read more
Africa’s largest online Travel and Tourism event – the 5th annual E-Tourism Africa Summit, will be held at the Cape Town International Convention Centre on the 13th and 14th of September 2012. NightsBridge customers get a special rate of R2,000 per person, the normal cost is R3,000 per delegate.
The summit is packed with excellent speakers and presentations from some of the world’s leading online travel companies – including Trip Advisor, Expedia, Facebook, YouTube and NightsBridge!
Neil Emerick will deliver the NightsBridge presentation on our latest achievements and future plans. There will be sessions covering Facebook campaigning for tourism and mobile travel apps.
The second day of the summit offers a range of practical seminars on optimising bookings, managing e-commerce, social media marketing and more. All delegates attending the summit will receive the new Online Tourism textbook, especially written for the South African market and sponsored by South African Tourism.
Any NightsBridge client wanting to attend the E-Tourism Frontiers Summit should first email firstname.lastname@example.org to request the discount code and then register online here: http://www.regonline.co.uk/Register/Checkin.aspx?EventID=1110129. For more information visit www.e-tourismfrontiers.com or phone +254 727 532 250. Hope to see you there!